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Monday, January 24, 2005

Estee Lauder Creates Luxury Spa Experience Exclusively for 2005 Oscar(R) Nominees

Estee Lauder Creates Luxury Spa Experience Exclusively for 2005 Oscar(R) Nominees

Beauty and Spa Treatments Come Together at Indulgent Retreat to Celebrate Achievements of Male and Female Academy Award(TM) Nominees

LOS ANGELES, Jan. 24 /PRNewswire/ -- Estee Lauder continues to make over its world of luxury celebrity beauty and pampering with its invitation-only 2005 Estee Lauder Beauty Spa. For the fourth consecutive year, leading global cosmetics brand Estee Lauder has brought together the most trusted estheticians, stylists and beauty gurus to form the ultimate "Dream Team" for the exclusive Estee Lauder Beauty Spa in Beverly Hills during the week leading up to the Oscars(R). The elite group of actors who are nominated in the Best Actor/Actress and Best Supporting Actor/Actress categories are invited to relax and prepare for their big night with a personalized experience at the Estee Lauder Beauty Spa in the penthouse suite at The Regent Beverly Wilshire, a Four Seasons Hotel. Or, our exclusive Mobile Spa is on-call to bring the ultimate in pampering to the quiet comfort and privacy of their homes or hotel rooms.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050124/NYM208 )

The talented and diverse Estee Lauder Dream Team was created to pamper the nominees by eliminating the inconvenience of scheduling numerous beauty and spa appointments during one of the busiest weeks in Hollywood. Celebrities are able to develop their own specially tailored spa day with a friend or family member -- choosing from a complete menu of beauty and spa treatments performed by specialists in each field. The Dream Team includes Estee Lauder's celebrity makeup artist Paul Starr, top Hollywood hairstylist Mark Townsend as well as Estee Lauder top spa estheticians, massage therapists and nail technicians. The 2005 Dream Team members claim Hollywood's top celebrities among their clientele.

The newest additions to the Estee Lauder spa menu this year include the Stone ThermoTherapy Facial and the Perfectionist Power Facial. The new Stone ThermoTherapy Facial combines a back to nature approach to get radiantly glowing skin. This machine-free facial alternates warm and cold stones in a rhythmic facial massage to reduce the appearance of puffiness, release tension and improve skin tone. The Perfectionist Power Facial is a unique combination of Estee Lauder's newest anti-aging repair serum for lines/wrinkles/age spots and Perfectionist CP Plus combined with the power of a technique called micro- current, the latest in spa skincare innovation, to reduce the appearance of lines and leaving skin radiant-looking and refreshed. In addition, the Estee Lauder Beauty Spa menu includes anti-cellulite body treatments, micro- dermabrasion, massage, manicures, pedicures, special "couples" treatments and Hollywood's best kept secret: custom hair extensions.

Not only do guests have the opportunity to experience the luxury of the Estee Lauder Beauty Spa while they are at The Regent Beverly Wilshire, a Four Seasons Hotel, they will walk away from their experience with an exclusive gift of ultimate indulgence to celebrate their accomplishments. The 2005 gift includes a collection of Estee Lauder's must have makeup, skincare and fragrances including Idealist Skin Refinisher, Idealist Micro-D Deep Thermal Refinisher, Perfectionist CP Plus Correcting Serum for Lines/Wrinkles/Age Spots, Advanced Night Repair Protective Recovery Serum and the latest in luxury skincare innovation not yet sold in stores -- Re-Nutriv Re-Creation Day Creme SPF 15 and Night Creme.

This year, world-renowned fashion designer Michael Kors customized two of his signature Spring 2005 bags for both the male and female nominees who will be attending Estee Lauder's Beauty Spa. The women's bag is an iconic white leather Skorpios Shopper made to be a bit larger than the runway piece, with super glamorous gold lining and hardware. The ultimate in personal luxury, this version is big enough for First Class carry on, yet practical enough for a day of shopping. The women's nominee bag is sophisticated and versatile enough for a true jet-set lifestyle. For male nominees, Kors created a special version of what he calls "the ultimate men's bag" -- a canvas tote with luggage leather straps and suede lining. The bag is roomy without looking bulky, practical yet indulgent and perfect for a day at the pool or ski weekend. Both bags are available exclusively to nominees invited to the Estee Lauder Beauty Spa.

Estee Lauder has once again partnered with Manolo Blahnik to bring the ultimate in celebrity-chic to the gift by providing brown men's leather slides and women's gold sandals. Male nominees who are guests of the Spa will receive a crystal Baccarat decanter set with two tumblers and female nominees will receive a Baccarat Eye vase and Baccarat Circle necklace. All gifts will also include an exclusively-designed Loro Piana monogrammed cashmere and suede blanket, Robert Marc Aviator Sunglasses and a bottle of La Grande Dame Veuve Clicquot champagne to toast the nominees' accomplishments.

Decor for the Spa, located in Beverly Hills at The Regent Beverly Wilshire, a Four Seasons Hotel, for the week leading up to the Academy Awards(TM), was developed by Estee Lauder in collaboration with Tony Schubert of Event Eleven, an event production and design firm based in Los Angeles with offices in Miami. While last year guests were treated to a spa environment that was modern and sophisticated, yet luxurious and chic, this year, there will be an added touch of Hollywood glamour to the 5,000 square foot penthouse including a wraparound deck with views of Santa Monica and Century City.

Estee Lauder spokesmodel Carolyn Murphy will be in attendance at the 2005 Estee Lauder Beauty Spa, along with Estee Lauder's male spokesmodel, Jon Passavant. Both spokesmodels will be available for interviews upon request. The Estee Lauder Dream Team will be available to the 2005 nominees by appointment only from Wednesday, February 23rd through Sunday, February 27th (the date of the Academy Awards(TM) ceremony).

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050124/NYM208
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN6
PRN Photo Desk, photodesk@prnewswire.com
Source: Estee Lauder

CONTACT: Melissa McCarthy, Estee Lauder Global Communications, +1-212-
572-4435; Danielle Benson or Elizabeth Murphy, both of Ketchum Entertainment,
+1-310-584-8300, for Estee Lauder


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