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Monday, December 20, 2004

Bragada(R) Inc. Unveils eBed.com, a New Online Resource for a Good Night's Sleep

Bragada(R) Inc. Unveils eBed.com, a New Online Resource for a Good Night's Sleep

POUGHKEEPSIE, N.Y., Dec. 20 /PRNewswire/ -- Night owls and insomniacs up late surfing the Web have a new site to visit for help breaking the cycle of restless nights. Bragada(R) Inc. announced today the launch of http://www.ebed.com/, an online resource dedicated to putting consumers in touch with the tools they need for a better night's sleep. The site is the exclusive online outlet for Bragada(R)'s Memory Foam mattresses, mattress toppers, and pillows as well as adjustable beds.

A year in the making, eBed.com represents an intensive effort to build a site to meet the needs of consumers searching for ways to improve their sleep. Vincent Simmons, President of Bragada(R), stated, "We at Bragada(R) have invested significant time and resources in eBed.com as a way to invest in our customers. We see the site as a means to help ensure that all of our wonderful customers are 100 percent satisfied in finding a sleep system that contributes to a healthier life."

Bragada(R), which received the Orthopaedic Research Institute Seal of Approval for its mattresses this year, specializes in sleep systems incorporating Memory Foam, a NASA-engineered material that continuously adjusts to body shape, weight, and temperature to ensure nondisruptive sleep and help reduce pain.

The new site has been designed to educate consumers regarding the benefits of such a well-engineered sleep system. An important feature of the site is the "Sleep Institute," where site visitors become versed in "Bed 101," or the basics of a good night's sleep.

The site also displays an array of features not present on the company's previous site, including the "Mattress Wizard," which uses personal data entered by a customer to select the best Memory Foam sleep system to meet the customer's needs and preferences. Another major new feature is the online order tracking system, available 24 hours a day.

"We know that many customers browsed our previous site all hours of the day looking for information on a better night's sleep," commented Simmons. "With eBed.com, we are making that information more accessible - as well as providing a convenient way to order a sleep system that is unparalleled in quality and customer satisfaction."

Other features of the site include a factory tour, a link to Bragada(R)'s Orthopaedic Research Institute Seal of Approval, customer testimonials, account management tools, a press room, and several options for contacting customer service.

Bragada(R) Inc., based in New York, offers its products on a factory- direct basis, enabling rapid delivery and competitive wholesale prices. The company's factory employs mattress crafters with more than 30 years combined experience and has been in business for more than 70 years.

To view the many features Bragada(R)'s new website has to offer, or for more information about Bragada(R) mattresses and sleep products, visit http://www.ebed.com/.

Contact:

Vincent Simmons, President
Bragada(R) Inc.
800-373-4116
http://www.ebed.com/

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com/.


Source: Bragada(R) Inc.

CONTACT: Vincent Simmons, President, Bragada(R) Inc., +1-800-373-4116

Web site: http://www.ebed.com/


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